What is a SSL and SSL Certificate?
February 17, 2006
What is a SSL? SSL stands for Secure Sockets Layer and is a protocol for transferring/transmitting private documents via the world wide web. SSL uses a public key to encrypt data and then to transfer it.
What is a SSL Certificate? An SSL certificate is basically an integrity check for your server authentication and data encryption. With a valid SSL certificate, your Internet communications are transmitted in encrypted form; this means that any information transmitted can be trusted by your customers to remain private and unaltered to ONLY the server you specify.
Want to accept credit cards directly on your website without forcing your customers to risk identity theft?
You need the security of a SSL Certificate. SSL Certificates are installed and used on the portion of your shopping cart where a customer types in sensitive information, such as her credit card number; SSL Certificates protect that information from being intercepted by a third party.
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Increases Website Traffic
February 18, 2006
Increase website traffic - make your site VISIBLE! Improved search engine placement WILL increase web site traffic to your online business.
How can improved search engine placement increase your web site traffic, you ask? Simple, the higher you rank in the search engines, the more visible you are to your future clients.
Invest in improved search engine placement. When you invest in our search engine placement services, the first thing we do is completely evaluate your current website and its content. Then, using both organic (natural) search engine optimization and industry standard, professional search engine optimization tools, we run a keyword analysis to develop your ‘base’ search engine placement report. From this, a set of relevant keywords and keyword phrases are constructed, for your website’s improved search engine placement.
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How To Select a Web Hosting Service
February 20, 2006
Selecting a small business web hosting service does not need to be overwhelming. There are only a few elements to keep in mind and they are all based on what you and your website will require or need for your specific purpose(s).
You get what you pay for!
This old adage couldn’t ring more true when it comes to selecting web hosting services. Yes, there are free hosting services available online, but stop and consider what you get with that ‘free’ service: pop-up ads, an overwhelmingly high number of domains running on a single IP address, and a lack of control of several site elements. Didn’t your momma ever teach you that nothing is FREE? Well, that includes web hosting - and if you are wanting to present the face of a professional online business, then free web hosting services are not the wisest choice.
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Dedicated Hosting or Shared Hosting?
February 21, 2006
Deciding whether you want dedicated hosting or shared hosting for your domain is simple once you understand the differences between the two. Below are the answers to a few commonly asked questions about dedicated hosting or shared hosting.
What is a Shared Hosting Plan?
When you purchase shared hosting, your web hosting account is assigned to a specific server along with multiple other domain names. Most websites you visit are on shared hosting accounts, and therefore, share the same IP address.
What is an IP Address?
Each web server has a specific IP address assigned to it; this IP address is a series of numbers (239.61.126.24) and functions much like a physical address - it is that server’s address on the world wide web.
At one time each domain name was assigned to its own server. As internet traffic increased web hosts began to offer shared hosting (or shared IP addresses). Servers can now determine what account is being requested, even with hundreds of hosting accounts assigned to a single IP, by the registered domain name entered in the browser bar.
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CSS for ‘Bad’ Markup from WYSIWYG Editors
February 22, 2006
Is your code ‘dirty’? If you use a WYSIWYG editor to manage your website content, you should consider cleaning out your html code using CSS. WYSIWYG editors will litter your website pages with ‘clutter code’ which will slow your page loads for your site visitors and also negatively impact your search engine ranking.
We understand WYSIWYG editors are handy for beginner coders who do not know how to code efficiently, but taking the time to learn how to create clean html markup will, in the long-term, alleviate some of the problems that bad markup can create for your site.
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I am Ready for a Web Site. What Now?
- Select a Domain Name.
- Register your Domain Name.
- Decide if you need a Shopping Cart.
- Purchase a Web Hosting Plan.